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Showing posts with the label adverstising

Riding the Wave, 5. Love Your Neighbor.

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Christmas ads on television are starting to appear, along with cities lighting up their decorations. The decorations are early, the ads not as much, still, they could have waited another couple of weeks. This year, most don't really feel the holiday cheer. In Spain, the few ads that generate (or generated) any enthusiasm heading to the Christmas season, are the ads for Freixenet and Codorniu cavas. These wines, knowing most people buy sparkling wine at Christmas, would go all out to create ads with famous people acting out a story line. They have damped down since the glory days of the end of the last century, though. They're too expensive to create, and people are drinking less and less with each passing year.  The other ads are for the Christmas lottery. These have passed from advertising magic, to, this year especially, bonds created between family and friends who share with each other the dream of winning some extra money at a very special time. These sometimes bring a tear...

Sledgehammer Ads

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A few minutes ago I opened an article on internet that sounded interesting. As I let it load, I looked at something else. Suddenly, the computer started speaking. I jumped in my chair, startling one of the cats. They did it again. I wish it were a pixie in the computer because it would have been simpler than the commercial it turned out to be. The article had an imbedded advertisement video.  Normally, when I pull up an article and I notice the connection slows down, I go to the article and find a video is downloading. I try to find a way to stop it, but not all ads let you do so. Sometimes, it overloads my internet server and everything stops. Then I get the message of "No responde". If, after a minute or two it doesn't go away, I have to shut all the pages I have open. I have read somewhere that the powers that be in internet are planning to do away with those commercial-ads. I hope they do so before ten years elapse.  I suppose they have descended to bombarding us ...